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Elavated Luxury

BEST of LUXURY

Luxury is in the eye of the beholder, but when it comes to the luxury lifestyle, we like to think that we know a thing or two.

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BEST LUXURY WATCHES

BEST LUXURY WATCHES

PANERAI

Commissioned exclusively by the Royal Italian Navy, Officine Panerai has been creating precise optical and mechanical instruments for the Ministry of Defense, since the early 1900s. With no watches available at the time, to meet the complex standards of the Navy, Panerai was commissioned to develop a timepiece able to withstand the extreme conditions it would be subjected to. With obvious success, Panerai has now secured a place as one of the most sought out timepieces, and is appreciated by particular horological connoisseurs.

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BEST LUXURY WATCHES

A.LANGE & SOHNE

Nestled in the small town of Glashutte, and secluded by the Saxony Ore Mountains is the home of A.Lange & Sohne. The precious watches that bear the A. Lange & Sohne signature are extreme personalities that are based on technical ingenuity, one-of-a-kind creativity, and tradition. In name and by way of reputation, they are amongst the titans of the watch world. The enormous investment in craftsmanship as well as the passion with which Lange’s master watchmakers’ poses is a rarity, and therefore limits production to unique masterpieces.

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BEST LUXURY WATCHES

AUDEMARS PIGUET

Who would have thought that two young men back in 1875 would have been able to build and construct what the world has come to know as Audemars Piguet? This partnership between two childhood friends, who shared a passion for fine watch making, has meticulously transformed into one of the most recognizable watch manufactures. Their bold designs, luxurious elements and aesthetically pleasing timepieces is what continues to cradle Audemars Piguet, and keep the brand a true favorite amongst the critics, royalty, and heads of state.

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BEST LUXURY WATCHES

URWERK

With their unusual approach to time indication, Urwerk has been able to establish themselves as an avant-garde brand. The company has a forward-thinking mentality, yet relies on traditions of the past to create their timepieces. Never once has the watch world seen such extreme complications stemming from such a young and innovative design team. Urwerk is the future of watchmaking.

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BEST LUXURY WATCHES

PATEK PHILIPPE

Based on the respect from the past and fascination for the future, Patek Philippe is a true “watch manufacture” controlling all stages in the making of their timepiece. As an independent family-owned company, Patek Philippe has total creative freedom to design, produce and assemble what experts agree to be the finest timepieces in the world. These timeless elegant watches, proudly handed down from one generation to the next are the epitome of true elegance and refinement.

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BEST LUXURY WATCHES

BREGUET

Founded in 1775 by Abraham Louis Breguet, these magnificent timepieces not only have deep roots in history and tradition, they are the perfect essence of what a true manufacture symbolizes. Breguet has earned a pedigree that is the envy of the industry. The most distinguished of competitors, can’t help put acknowledge the incredible artistry and contributions that Breguet has made to the world of horology.

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BEST LUXURY WATCHES

VACHERON

“Do better if possible and that is always possible,” is the credo in which every Master Watchmaker works by at Vacheron Constantin. Combining century-old craftsmanship with the latest in modern horological technology, is the recipe in which Vacheron uses to produce their sophisticated timepieces. As one of the oldest manufactures, Vacheron continues to show its mark of excellence with a philosophy of technical expertise, harmonious and artistic design, and immaculate and superior finishing.

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BEST LUXURY WATCHES

TAG HEUER

What differentiates one brand from another? Why does the TAG Heuer range currently encompass lines such as the TAG Heuer Formula 1, Monaco, Carrera, the SLR Chronograph or the Grand Carrera? Why is TAG Heuer the only watch brand to offer instruments that are accurate to 1/10th, 1/100th and 1/1000th of a second for wristwatches, and to 1/10,000th of a second for timekeeping? The answer is simple: it is all a matter of DNA, just like human beings. The unique combination that makes each person different from another and implies that right from birth we are endowed with certain characteristics inherited from our parents and from their combined DNA.

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BEST LUXURY WATCHES

RICHARD MILLE

The absence of tradition and the presence of innovative watch making skills is what embodies every Richard Mille timepiece. Inspired by the automotive and aerospace industries, every piece gives extreme attention to detail, while using the most innovative tools and materials. Richard Mille’s new horological concepts have captivated experts, and are respected by collectors. Richard Mille is truly extreme watch making at its best.

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BEST LUXURY WATCHES

JAEGER-LECOULTRE

Stemmed from 175 years of heritage and watch know-how, Jaeger-LeCoultre is the best blend of innovation and style. While representing absolute leadership in the history of watch making, Jaeger continues to design and manufacture all of their timepieces in house from conception to completion. The perfect mixture of feminine elegance and innovative styling is the essence of any Jaeger-LeCoultre timepiece.

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BEST LUXURY WATCHES

Rolex

Founded in 1905 in London and later based in Geneva, Rolex embodies timeless prestige. With an annual production of over 1.24 million watches and €10.1 billion in revenue (2023), Rolex is a global icon of luxury. Known for legendary models like the Submariner, Datejust, and Daytona, the brand blends durability, precision, and a distinct aesthetic that’s instantly identifiable. Rolex pioneered the waterproof Oyster case and consistently delivers a tactile experience—think buttery bezels and secure clasps—that enthusiasts cherish. As a privately held trust, its strategic secrecy and careful supply create sustained desirability and long waitlists.

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